Verizon Lets Customers Donate via SMS to Hurricane Relief

Verizon Wireless is enabling its customers across the United States to join in the relief efforts by donating money to the American Red Cross, one of the leading agencies offering help to victims and survivors of Hurricane Katrina.

To participate, customers can send a message to the address 2HELP or 24357 using the key word "help." They will receive a reply message asking them to confirm a donation to the American Red Cross of $5.00 (five dollars). To do so, customers will press "Y" on their keypad, and send that message. Customers wishing to donate more than once can send up to four additional text messages to 2HELP, for a total contribution of $25.00. Beginning today and through Oct. 31, 2005, Verizon Wireless post-pay customers with phones capable of text messaging can use those phones to donate to the American Red Cross.

complete article