MMS Worth US$50 Billion by 2010
Worldwide, SMS has emerged as the cheapest, quickest, easiest form of peer-to-peer mobile communication ever known and is still growing in all regions. MMS is not a failure, in fact far from it. A new report forecasts that MMS will also generate revenues of US$50 billion by 2010. Other mobile messaging technologies, (e-mail, instant messaging (MIM), and to a lesser extent push to talk (PTT) and video messaging), will grow in popularity. Mobile Instant Messaging (MIM) has a strong future in certain markets, particularly the US where MIM volumes are expected to pass SMS by 2009 or 2010.