SMS used for Matisse exhibition

Statens Museum for Kunst celebrates the centenary of the breakthrough of fauvism - and thus of Matisse - with a startling and challenging exhibition that provides contemporary audiences with new perspectives on the museum's Matisse masterpieces. For the first time ever Statens Museum for Kunst will use text messaging (SMS) as part of the communication activities, giving exhibition visitors access to information via their mobile phones. Matisse never saw that coming I guess. Anyway, this is not the first time I’ve heard of the sms-art combo. I wonder if we’ll have a sms art auction soon…